John Anderson is a property investor entrepreneur who lives on the Mornington Peninsula in Melbourne, Australia. He is a devoted family man with a loving wife and two children. Mr. Anderson has invested in hundreds of properties across the Australian continent and is currently in progress of completing a renovation project. Mr. Anderson is the founder and owner of Freedom360, a company that inspires thousands of property investors throughout Australia to take action and succeed in building up their portfolio.
How did you get started in this business? What inspired you to start this business?
I worked behind the scenes with many leading property gurus. From there I learned the strategies to success. My goal was to pick the very best property investors in Australia and help them promote their message.
How do you make money?
We make money by selling education programs to help investors invest successfully and with less risk.
How long did it take for you to become profitable?
We are a very early stage company at the moment and focus on serving our clients the very best that we can. Currently, we have hundreds of clients all across Australia.
When you were starting out, was there ever a time you doubted it would work? If so, how did you handle that?
I’m lucky enough to have great mentors and experience in running a business so I’ve always been very confident.
How did you get your first customer?
We like to give a lot of value as a way of getting customers, so we ran a 1-day conference as a way to learn about property, then we gave those who were interested a chance to work with us.
What is one marketing strategy that you’re using that works really well to generate new business?
We find that using informational videos on YouTube is a great way to share our message.
What is the toughest decision you’ve had to make in the last few months?
It’s always a tough decision whether to hire someone or not because there’s always the added expense, but when your business is growing fast, sometimes you need to.
What do you think it is that makes you successful?
What makes us successful is we have some really great speakers with some really great messages, so people want to hear more from them.
What has been your most satisfying moment in business?
The most satisfying moment in business is after we have 3-day conferences, I can hear the results that people have achieved. They often save a lot of money even within the actual conference.
What does the future hold for your business? What are you most excited about?
What the future holds is expanding to hundreds more clients and scaling up to a bigger team, new product offerings and new levels of value.
What business books have inspired you?
I’ve mostly been inspired by Gary Bencivenga’s manual as part of his copyrighting course. I loved Kevin Harrington’s Act Now!, that was an amazing book. I also loved a book about Rockefeller and how he built his oil empire. That was a fascinating book.
What is a recent purchase you have made that’s helped with your business?
An app called “Breathing Zone” because it allows me to become calm and focused and a portable internet thing that allows me to get onto the internet anywhere.
What are you grateful for at the moment?
I’m grateful for the opportunity to contribute and to share my message with thousands of people each day via Email newsletter and I’m grateful to be living in such a beautiful place on the beach.