Jason Shurka is a visionary leader and the founder of UNIFYD World, a non-profit organization devoted to uniting humanity across all divides. Previously the Vice President of an international commercial real estate company, Shurka’s life underwent a significant shift after facing personal challenges. These experiences prompted profound introspection, leading him to a mission of fostering global unity and elevating collective consciousness. Currently, Shurka spearheads innovative initiatives within UNIFYD World, such as UNIFYD TV and UNIFYD Healing. Each initiative aims to spark positive transformations in individuals and communities worldwide, showcasing his commitment to global unity.

How did you get started in this business?

UNIFYD is not a business, but it is a non-profit organization. Before UNIFYD, I was the vice president of my family’s international commercial real estate firm. After doing that for 5 years, and although I had access to generational wealth, it did not fulfill me. That is whenI created UNIFYD which was created in order to give back to humanity as a whole in various different ways.

How do you make money?

As I stated above, I come from money. I own over $100 million of property around the world. That is my base. I am also supported by the UNIFYD organization so I can continue fulfilling my purpose without ever worrying about any form of lack.

How long did it take for you to become profitable?

UNIFYD has never operated in the red. Because of our support from donors all around the world, we have been successful from the very start.

When you were starting out, was there ever a time you doubted it would work? If so, how did you handle that?

As a human being, there is a voice in me that doubts myself all the time. However, I always remember that voice is an illusion and not to be trusted. It is the part of me that is afraid of both success and failure simultaneously. When I hear the voice, I zoom out, I remember the truth, and I focus on all of my success thus far.

How did you get your first customer?

I call them donors instead of customers because that is what they are. I got my first doner by sharing my passion for the mission at hand and thankfully, millions around the world resonated and wanted to help.

What is one marketing strategy (other than referrals) that you’re using that works really well to generate new business?

I have found both PR and ad-spend to work very well when it comes to growing the operation at hand. It’s all about maximum eyeballs and large volume.

What is the toughest decision you’ve had to make in the last few months?

The toughest decision I had to make in the last few months was investing in the movie Sound of Freedom. My lawyer told me there was a 25% chance I would even breakeven. Thankfully, he was wrong. However, when I invested, I didn’t expect to see a return. I did it because it was the right thing to do.

What do you think it is that makes you successful?

The fact that my mission is aligned with the highest good. If you are doing God’s work, failure is not an option. Ultimately, I am a soldier for something much bigger than myself. Remember that and remaining humble is what I believe the key to this success is.

What has been your most satisfying moment in business?

My most satisfying moment was leaving my family’s business without knowing what would happen the next day and seeing everything fall into place perfectly and even faster than it did before I left the business. It was undoubted belief and faith that brought me to where I am today.

What does the future hold for your business? What are you most excited about?

I plan to continue growing both UNIFYD TV and UNIFYD Healing until they become the equivalent of “household names”. I want to see UNIFYD TV reach 1,000,000 members by the end of 2025 and I would like to see UNIFYD Healing reaching over 1,000 wellness centers around the world by the end of 2025. Lastly, I plan to run for President of the United States in nine years from today.

What business books have inspired you?

Believe it or not, I don’t read business books. I read spiritual books. Spirituality is the base to all aligned businesses. Mastering the spirit world is how one can master the physical world in a much more effective and efficient and sustainable way.

What advice would you give to your younger self?

Keep pushing. Don’t listen to the nay-sayers. Use them as fuel to your fire and ambitions. Lastly, your dreams are only as big as your imagination. Imagine with no limits.

Are you willing to be a mentor? If so, how should someone contact you?

I would love to but unfortunately, I don’t have time to do so. I invite you to visit our website for more resources.

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