Grayson Bryan is a passionate digital marketer with over ten years’ experience in the realms of internet marketing, product and service creation, and business consulting. Being self-taught and self-employed for most of his career, Grayson has developed a unique ability to truly understand his clients and their needs, allowing him to maximize their growth and success.
Grayson’s professional career began once he dropped out of college to pursue internet marketing fulltime, allowing his passion to help people truly flourish. Grayson prides himself on being able to see the best in everyone, offering a unique perspective that has proven to make his clients feel comfortable and understood. These skills are only a few in his professional repertoire, making him the successful entrepreneur he is today.
How did you get started as an Influencer?
I got to where I’m at today by building strong relationships and finding great people who are the best at what they do. As a former affiliate marketer, influencer marketing quickly became second nature to my practice. Social media has been a tremendous asset when working with influencers and large brands.
How do you generate revenue as an influencer?
Social media influencers require management and consistent direction to help tell the client/brand’s story. I’ve made my way in the industry by offering strict and direct guidance to my clients and prioritizing our advertisers’ interests.
How long did it take you to start making money as an influencer?
I’ve pivoted into influencer marketing from primarily info-based content creation and high-end consulting. The transition was seamless and necessary in order to maintain continuity for my clients, and their brands. So, to answer bluntly – I made money on day one.
When you were starting out, was there ever a time you doubted it would work? If so, how did you handle that?
The only time I had a doubt was when I got a Cease & Desist from Facebook after having a very successful social media marketing tool launch. It was quickly thereafter that I realized, bad publicity is sometimes better than no publicity. So, I took this as a compliment, complied with their requests and once again, pivoted my marketing strategy into a new direction.
As many Internet marketers would agree, working for yourself can get lonely. You can really get lost in your own thoughts, and depending on the type of work you do, it can also be terribly isolating. I’ve found myself struggling to maintain structure and balance in my life.
However, I was able to overcome this after some time, by exercising positive habit-forming behavior such as creating and sticking to a strict schedule. This has since been an integral part of my consulting/coaching curriculum because without order, there is only chaos.
How did you get your first customer?
I determined my target demographic and began googling keywords and finding businesses providing the same services I wanted to offer. I contacted them one by one, through contact forms, listed emails, etc. And pasted my sales copy back to any replies manually.
This proved successful, as I made 20 (high-ticket) sales overnight and then began to scale, automate, and optimize this campaign into another project which became even larger than I’d anticipated.
What is one marketing strategy (other than referrals) that you are using that works well to generate new business?
The best marketing strategy I’ve found is to build a genuine/authentic relationship with your audience. Just as one of my mentors, Vito Glazers has. Providing value and entertaining content in a relevant way, which builds trust and rapport with your audience.
This is a priceless marketing technique which can bring practically any campaign objective to fruition.
What is the toughest decision you have had to make in the last few months?
To sell or HODL. I decided to HODL and wait for the moon. In all seriousness – it’s making the conscious decision to change gears and shift more into influencing and mentoring, as opposed to more technical and hands off projects (such as trading, etc…)
What do you think it is that makes you successful?
My ability to see the best in people, projects, and positions. I’m not afraid of failure, I’m willing to learn, adapt, and pivot when needed. I work extremely well under pressure, never one to panic. That, combined with my shark-like entrepreneurial spirit, is what I define as successful.
What has been your most satisfying moment in business?
Any time I’m able to see a client happy is the most satisfying moment in business. I truly enjoy proving myself and showing my clients that I know what I’m doing, BY ACTION.
What does the future hold for your business? What are you most excited about?
I am currently working on a series of books and productivity tools which will be available mid-summer. They’re going to part of a working curriculum I’ve been building for the past several months.
More details to follow, but it is going to be a very small, private mastermind group where we discuss a few ‘off the record’ methods we don’t really want to become public knowledge (if you catch my drift…)
What business books have inspired you?
- How to win friends and influence people
- The 10x rule
- The Bible
- Anybody can coach
- Crush it
- The copywriter’s handbook
- Spam cartel
- Ask
- The art of the deal
- The Secret
- 48 Laws of Power
- One minute manager
- Ready Player One
What advice would you give to your younger self?
I wish that I would have retrained my brain at a much younger age. Like many people my age- we were taught growing up that success is found through traditional education, college, and degrees.
I would say to myself: “Don’t do what everyone tells you you’re supposed to do. Do what you love. Skip College, find a mentor, and chase your passion!”
Are you willing to be a mentor? If so, how should someone contact you?
ABSOLUTELY! I typically prefer text based communication but am also available via tele.
Cell: (270) – 832 – 2787
I’ve run my own consulting mentoring program successfully for years. I’m familiar with building curriculums, creating goals and milestones, as well as providing ongoing encouragement and support for our clients.