Mark Stolzenberg - Founder, Acting Class For Film

How did you get started? What sparked this business idea?

I had been teaching as a part time professor at The New School University.

I was extremely interested in improving my personal acting skills, so I invited fellow actors over to my apartment  for “acting salons,” where we helped each other out. I discovered how gifted I was as a teacher and decided to teach a class professionally and this has grown into one of the five top schools of Acting Classes NYC.

How do you make money?

Performing as an actor, writing screenplays,  and teaching classes.  I do a lot of my own marketing which keeps my overhead low.

How long did it take to get your business into the black?

Almost immediately. This is why I jumped on the school business as a money making opportunity.

When you were starting out, was there ever a time you doubted it would work? If so, how did you handle that?

Yes, I had some classes that didn’t get enough students, so I cut back on the courses I was offering until I had the numbers to fill them.

How did you get your first customer?

Private lessons and coaching.

How are you marketing your business? What strategy works best?

Found Randy Kirk who does a great job.  I also use Constant Contact and word of mouth ans sometimes Adwords –sparingly.

Is there a trend in your industry that particularly excites you right now?

The growth and success of my school amazes me. I have become quite the acting guru.

What is the toughest decision you’ve had to make in the last few months?

I am constantly trying to set priorities between my own acting career and my school.

What do you think it is that makes you successful?

I am a persistent hard worker and have God Given talent.

I follow my passion and  really try to help people. I love teaching and acting.

What has been your most satisfying moment in business?

There are many but paying my bills feels great!

Tell us about one of your hobbies when you’re not working.

I do volunteer work at a soup kitchen. I love the movies. I love to dance.

 

 

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