Born and raised in Dawsonville, Georgia, Ola Suzanne Stowers grew up in a family deeply committed to education and community service. Her father, Keith Stowers, served as the Dawson County School Superintendent, while her late sister, Beth Stowers Lee, left a lasting impact on Suzanne’s life, teaching her the value of compassion and purpose. Suzanne’s upbringing instilled in her a love for her hometown and a commitment to making a meaningful difference wherever she went. Although she graduated high school from Lakeview Academy in Gainesville, Georgia, her Dawsonville roots have always played a central role in shaping who she is.
Suzanne’s career began in sales support, where her knack for organization and her genuine desire to improve processes quickly earned her a promotion to Operations Manager at a packaging supply company. Over the years, she refined her skills in inventory control, customer service, and technology, balancing analytical thinking with a personal touch. Recently, Suzanne embraced a leap of faith by channeling her love of flowers into a new creative business venture, blending her operational expertise with a passion for artistic expression. Suzanne is also a dedicated volunteer for an organization in the industry and an advocate for causes like PurpleStride, which raises funds for pancreatic cancer research.
Below, Suzanne shares insights into her life and career, revealing her perspectives and the experiences that have shaped her journey.
How did your upbringing in Dawsonville influence the person you are today?
Growing up in Dawsonville was a gift I never fully appreciated until I got older. It’s a place where community means everything. Watching my dad, Keith Stowers, work tirelessly as the Dawson County School Superintendent instilled in me a sense of duty and a commitment to service. I learned that making a difference doesn’t always mean being in the spotlight; often, it’s about working behind the scenes to create positive change. My sister, Beth, who passed away, was a constant reminder of the fragility of life and the importance of living with kindness and empathy. Those early lessons taught me to value people, to serve with humility, and to find ways to uplift my community, whether through my work, volunteering, or any other endeavor.
Why did you decide to make a major career shift from operations to a more creative field?
It was a combination of passion and practicality. I’ve always found working with flowers therapeutic; it’s a creative outlet that brings me peace. But I also approached it with the same mindset I had as an Operations Manager. I honed skills in streamlining processes and improving efficiency. When I decided to pursue a new venture centered around flowers, I knew I could apply those operational principles to make it successful. It’s not just about creating beautiful arrangements but also about running an efficient business, maintaining high-quality service, and building meaningful relationships with clients. This new chapter is a perfect marriage of my love for nature and my professional expertise.
How do you balance being detail-oriented from your operations background with the creativity needed in a more artistic business?
It’s definitely a balancing act, but one I’ve learned to manage well over the years. My operations background taught me the importance of structure and efficiency. I love setting up systems, whether it’s organizing inventory or planning a detailed schedule for deliveries and events. But the beauty of working creatively with flowers is that it forces me to embrace flexibility and think outside the box. In a way, the flowers themselves guide the process. I’ve learned to trust my instincts and let the natural beauty of each arrangement shine. Being detail-oriented helps with the technical aspects, but the creativity comes from my genuine love for what I do. It’s about finding harmony between planning and allowing room for inspiration.
What was the most challenging aspect of your transition from a corporate role to entrepreneurship?
The hardest part was letting go of the predictability and comfort of a steady corporate job. Working at a packaging supply company, I knew what to expect each day. Even when challenges arose, there was a certain level of security in the routine. Starting my own business, especially in a creative industry, was a complete 180. There’s a level of uncertainty that can be both exhilarating and terrifying. I had to learn to embrace risk and trust in my ability to adapt. On the flip side, the freedom to shape my vision and see it come to life has been incredibly rewarding. Entrepreneurship has challenged me to be resilient, adaptable, and constantly willing to learn.
From Operations to Orchids: My Journey from Corporate to Creative Entrepreneurship
Your work with a volunteer organization in the industry earned you the President’s Award in 2024. What motivates your involvement in industry organizations?
Volunteering has been a way for me to give back to an industry that has given me so much. I love sharing my knowledge and helping improve industry standards. The President’s Award was a huge honor, but I didn’t do any of this for recognition. My motivation comes from a genuine desire to contribute and make a positive impact. Being part of an organization has also kept me connected to the broader professional community, even as I’ve shifted focus in my career. It’s a way to stay current and engaged, and it gives me the chance to work alongside some truly inspiring people.
How has your experience in operations shaped your approach to customer service in your new business?
In operations, you learn that everything ultimately comes back to the customer. I managed customer service processes and knew firsthand the importance of clear communication, quick problem-solving, and anticipating client needs. I’ve carried that mindset into my new venture. I want every client to feel heard and valued, whether they’re ordering a simple bouquet or planning an elaborate event. My operations background helps me create a seamless experience for customers, from the moment they place an order to when they receive their flowers. It’s about creating trust and making sure every interaction reflects the care and attention we put into our work.
What role does philanthropy play in your life, and why is it so important to you?
Philanthropy is deeply personal for me, especially causes like PurpleStride, which raises funds for pancreatic cancer research. Losing my sister Beth was devastating, and supporting this cause is a way to honor her memory and fight for others who are affected. It’s not just about raising money; it’s about raising awareness and providing hope. Being active in charitable work keeps me grounded and reminds me that no matter how busy life gets, there are always ways to give back. My parents taught me that giving back is a responsibility, not an option, and it’s a lesson I carry with me every day.
What advice would you give to others who are considering a career pivot, especially one that combines creativity with business?
First, I’d say don’t be afraid to take the leap, but make sure you have a solid plan. Transitioning from a corporate role to something more creative requires a lot of thought and preparation. Use the skills you’ve developed in your previous career to your advantage. For example, my experience in operations management gave me a strong foundation in logistics, which is crucial for running a successful business. At the same time, be open to learning and adapting. The creative side of a business is fluid, and you have to be flexible enough to go with the flow. And most importantly, make sure whatever you’re doing brings you joy. Passion fuels perseverance.
How do you unwind and find inspiration when you’re not working?
I find so much peace in working outdoors with flowers. It’s therapeutic, almost like meditation. There’s something so grounding about digging in the soil, feeling the sun on my face, and creating something beautiful. Reading is another way I unwind. Books have always been a source of inspiration and knowledge for me. Music also plays a big part in my life; it has a way of evoking emotions and sparking new ideas. Balancing these activities with my busy schedule keeps me centered and creatively inspired.
What’s next for you, both personally and professionally?
Personally, I’m focused on spending quality time with my family and continuing to honor my roots in Dawsonville. Professionally, I’m excited to see how I can expand my reach and connect more deeply with customers. We’re working on launching a new website, and I’m looking forward to exploring innovative ways to provide an exceptional client experience. I’m also committed to continuing my volunteer work and finding more opportunities to give back to the community and the industry that have supported me. It’s an ongoing journey, and I’m excited to see how it unfolds.
What does success look like for you now compared to earlier in your career?
Earlier in my career, success was very much tied to tangible achievements—promotions, recognition, and financial stability. And while those things are still important, my definition of success has evolved. Now, it’s more about fulfillment and impact. Am I making a difference in someone’s life, even if it’s just through a simple act of kindness or a meaningful gesture? Am I honoring my family’s legacy and contributing to causes that matter? Success now is about balance, happiness, and leaving a meaningful legacy, not just for myself but for those I care about and the community that raised me.